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Driving home the message of the new Cooper SH structure

prcsh59 17th February 2013

Visitors to IMHX 2013 should have no trouble finding the Cooper SH stand – centre stage will be a massive 45 tonne reach stacker holding a container high above the 252 sq metre stand.

The reach stacker is part of the Konecranes range of handling machines with capacities of up to 85 tonnes. The series caters for all manner of heavy industry requirements including ports, freight and automotive applications.

IMHX also presents the ideal opportunity for Cooper SH to showcase its new corporate identity following the recent acquisition of Samuk Lift Trucks. The subsequent re-organisation within the company has developed two distinct offerings to the market.

The specialised handling sector remains very much the previous business model, with the full range of heavy lift trucks and container handlers as supplied by Konecranes as well as the range of Mantsinen material handlers up to 200 tonne dead weight. The acquisition of Samuk has formed a new ‘general handling’ division, to be marketed through a national dealer network; the blend of both divisions provide the reach and specialisation that remain core principles for the company.

At IMHX, examples of both the general and specialised handling will be on display – there will be examples of both Samuk and Konecranes handlers and a video wall will showcase the Mantsinen equipment.

In a novel twist, Cooper SH is inviting guests to take part in a unique driving challenge with a timed practice lap for grid position followed by a six-minute race against eight other competitors on a fully equipped driving simulator.

Director Tony Rooney comments: “IMHX comes at an ideal time for Cooper SH because it enables us to showcase the vast range of lifting equipment we can now offer. Many in the world of materials handling will not have seen our extensive new portfolio and we feel they will be extremely impressed.”

He adds: “I invite everyone to come along, have a bit of fun but also learn just what we can deliver for the handling industry.”

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Editor’s Notes

Operating in all sectors of heavy lifting across the UK and Ireland, Cooper Specialised Handling is the exclusive UK distributor for SveTruck, RAM Spreaders, Telestack bulk material handling conveying systems and Sany mobile handling equipment, sole UK importer and exclusive distributor for Mantsinen cranes, Movella Translifters, TEC Containers and a long-term specialist in Konecranes lift trucks.  The company, which celebrated 20 years in business in 2018, also has a dedicated after-sales division, Cooper Handling Solutions, which specialises in engineering support.

Independently owned, Cooper offers total solutions in both solids and bulk handling. Its customised solutions comprise high quality, high value products and reliable service for businesses operating in the most challenging heavy handling environments, including ports, freight handling, inter-modal terminals, manufacturing and other heavy lifting industries.